SEO Case Study – Local Search

Posts Tagged ‘Location-based marketing’

SEO Case Study – Local Search – Buy Sod

By admin on Sunday, March 3rd, 2013 | No Comments

Buy Sod Jacksonville, Buy Sod Augusta Georgia and Buy Sod Macon Georgia
are search terms a client wanted to be found for in those markets.

Google knows that most people searching within a local market area are looking for products or services from local businesses.
Because of this, search results are presented with preference toward local businesses with properly optimized pages, images and videos.

Proper Local Search SEO tactics can give a local business Page 1 search ranking advantages:

Google loves You Tube videos… You tube is owned by Google!
Google videos can have links within the description back to a local company’s website or landing page.

This is a preview of SEO Case Study – Local Search – Buy Sod. Read the full post (177 words, 2 images, estimated 42 secs reading time)

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MMA publishes guidelines for mobile coupon and rebate programs

By admin on Tuesday, April 12th, 2011 | No Comments

By Giselle Tsirulnik

April 12, 2011
The Mobile Marketing Association has published best-practice guidelines to provide marketers, merchants and wireless carriers with an industry standard for using mobile coupons and rebates to increase sales and promote loyalty.

“Guidelines and Best Practices in Mobile Price Promotions” was created by MMA’s Mobile Couponing Task Force. In the document, the MMA categorizes mobile coupons as one type of mobile price promotion, “electronic coupons or rebates that traverse the full redemption process without the requirement for conversion into a paper or other hard-copy format.”

This is a preview of MMA publishes guidelines for mobile coupon and rebate programs. Read the full post (413 words, 1 image, estimated 1:39 mins reading time)

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Mobile Marketing For Fan Clubs

By admin on Monday, April 4th, 2011 | No Comments

Mobile marketing is the perfect way for athletes, musicians, actors and celebrities to build a large fan base.

Here are some ideas to get fans to text in:

Hold a contest and let a random fan win a free CD, t-shirt or music lesson.
Let fans know where your next next event is, when they text your mobile keyword to 72727.
Send a text message to only the fans of each club.
Hold a vote to see what performers they liked best at a particular event.
New CD releases? Let everyone know where they can get it!

This is a preview of Mobile Marketing For Fan Clubs. Read the full post (341 words, 1 image, estimated 1:22 mins reading time)

7 different approaches to mobile phone couponing for retailers with bricks-and-mortar stores

By admin on Monday, March 21st, 2011 | No Comments

Mobile phone couponing is one of the hot areas in mobile commerce today.

Indeed, mobile couponing is “the fastest growing and most obvious mobile marketing application,” according to Borrell Associates, with mobile coupon spending expected to grow at a rapid cumulative average growth rate of nearly 78 percent.
A recent study by Gartner also showed that mobile couponing was one of the top activities of consumers who use mobile devices for shopping planned on doing.

Mobile couponing is not right for every retailer, and is most logical for retailers with bricks-and-mortar stores, particularly those who have seen success with paper-based couponing.

This is a preview of 7 different approaches to mobile phone couponing for retailers with bricks-and-mortar stores. Read the full post (777 words, 2 images, estimated 3:06 mins reading time)

RK Mitchell Internet Marketing

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Posts Tagged ‘Location-based marketing’